Orality
Model
76%
Oral-dominant (speeches, podcasts, storytelling)
Speaker Breakdown
HostJoe Weisenthal(115 words)
M:21%
HostTracy Alloway(1,202 words)
M:28%
GuestEric Weiner(2,884 words)
M:27%
Oral Indicators
Agonistic32%
basically, very, definitely
Engagement50%
you, our, your
Memory Aids100%
listen, now, look
Repetition100%
they (46x), people (37x), what (36x)
Parallelism100%
But, for those of you who foll..., And the reason he likes to rea..., So today, in honor of Joe, sin...
Sound Patterns34%
15 question(s), alliteration: "markets move", alliteration: "barclays brief"
Formulaic Phrases4%
i mean
Literate Indicators
Hedging14%
probably, might, maybe
Passive Voice15%
was written, was published, was aimed
Abstract Nouns17%
investment, edition, moment
Subordination13%
because, since, while
Sentence Length46%
Avg: 16.5 words/sentence
Word Complexity46%
investment, analyze, anticipate
Academic Markers0%
Impersonal Style50%
224 personal pronouns found
Descriptive Style100%
probably, specifically, actually
Description
Open any financial publication and you'll see ads for investment products: exchange-traded funds, mutual funds, and the like. Those ads can tell you a lot about what investors are currently thinking and feeling about the market. But did you ever wonder how Wall Street came to be advertising these prepackaged products? On this edition of the Odd Lots podcast, we speak with Eric Weiner, who leads ETF coverage at Bloomberg and also wrote a book on the history of Wall Street. We talk about the first ever modern advertisement for market investing, a 1948 ad in the New York Times, and how Charles Merrill applied grocery store economics to financial brokerages. See omnystudio.com/listener for privacy information.