March 8, 2021· 41 min

Why Music Back Catalogs Have Become a Red-Hot Asset Class

Orality
Model
84%
Oral-dominant (speeches, podcasts, storytelling)

Speaker Breakdown

HostTracy Alloway(1,358 words)
M:29%
HostJoe Weisenthal(1,698 words)
M:28%
GuestAlaister Moughan(3,871 words)
M:27%

Oral Indicators

Agonistic44%
very, amazing, basically
Engagement61%
you, our, your
Memory Aids100%
listen, now, so
Repetition100%
sort (93x), like (75x), know (63x)
Parallelism100%
And I'm Tracy Alloway...., So, Tracy, we don't really tal..., But if there's one thing I kno...
Sound Patterns90%
68 question(s), alliteration: "markets move", alliteration: "barclays brief"
Formulaic Phrases8%
you know what, i mean, to be honest

Literate Indicators

Hedging8%
could, probably, maybe
Passive Voice9%
be turned, be analyzed, is often
Abstract Nouns16%
investment, fascination, financialization
Subordination7%
because, while, since
Sentence Length47%
Avg: 16.8 words/sentence
Word Complexity48%
investment, analyze, anticipate
Academic Markers0%
Impersonal Style39%
461 personal pronouns found
Descriptive Style100%
really, broadly, actually

Description

Bob Dylan did it last year. Shakira did it in January. More and more famous musicians are selling off the rights to their back catalogs to investors. But why now? Why is there so much demand for this asset? On the latest Odd Lots, we speak with Alaister Moughan, an independent music valuation expert, about why this booming market is happening now. See omnystudio.com/listener for privacy information.