May 1, 2023· 47 min

The White Oak Shortage That Could Ruin the Bourbon Industry

Calvin Norman

Orality

Model

50%

Speaker Breakdown

HostTracy Alloway(2,275 words)

M:29%

HostJoe Weisenthal(1,442 words)

M:29%

GuestCalvin Norman(5,651 words)

M:29%

Oral Indicators

Agonistic23%

very, certainly, incredible

Engagement83%

you, our, your

Memory Aids100%

listen, now, like

Repetition100%

like (213x), know (176x), it's (86x)

Parallelism81%

And I'm Tracy Alloway...., But if you're, checking it out..., But not just alcohol....

Sound Patterns61%

62 question(s), alliteration: "markets move", alliteration: "barclays brief"

Formulaic Phrases4%

you know what, i mean

Literate Indicators

Hedging5%

maybe, probably, perhaps

Passive Voice2%

be concerned, is when, been peopled

Abstract Nouns15%

investment, disruption, capacity

Subordination7%

because, unless, until

Sentence Length35%

Avg: 13.8 words/sentence

Word Complexity43%

investment, analyze, anticipate

Academic Markers3%

according to

Impersonal Style17%

844 personal pronouns found

Descriptive Style97%

really, supply, probably

Description

Some supply chain crises are acute. A bottleneck at the ports. A shortage of semiconductors. These can get fixed, to some extent, with concerted policy choices. But other crises are slower moving and don't have one easy fix. In the coming years, the bourbon supply chain could be under threat, due to a shortage of the specific type of wood used in the barrels made for aging the liquor. On this episode of the podcast, we speak with Penn State University forestry professor Calvin Norman about a looming shortage of critical white oak. He explains why the industry is potentially facing a shortfall, why other woods can’t be used to replace it, and what it would take to ensure that this critical tree remains abundant. See omnystudio.com/listener for privacy information.

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